TeleNav Press Release

Traffic-induced Highway Hypnosis Stalls Unprepared Drivers

May 15, 2007

GPS-enabled rerouting technology on mobile phones
could reduce drive times and eliminate frustration this Memorial Day holiday

Sunnyvale, CA – May 14, 2007 – As the U.S. population continues to grow, increased road congestion is a major problem that commuters and vacationers encounter. A recent survey sponsored by TeleNav found that 72 percent of drivers do not check online for traffic updates prior to hitting the road, leaving themselves potentially unprepared for long commutes and dependent upon intermittent radio station updates.

Road congestion is a serious problem that isn’t going away and often gets worse around holiday travel seasons like the upcoming Memorial Day weekend. In 2003, Americans spent 3.7 billion hours in traffic, and the average commuter now loses 47 hours to gridlock every year. Additionally, according to some estimates, driving in Atlanta, Minneapolis and nine other urban areas will be worse than present-day Los Angeles by 2030. Seventy percent of the 490 poll respondents in TeleNav’s survey said they have been stuck in traffic and wished there were some way to quickly find a faster, alternate route instead of relying on radio station updates.

Currently, several technologies monitor traffic flow, but there are limited avenues to make this information available to drivers, especially when already in transit. Having a device on-hand that provides real-time and proactive rerouting could potentially reduce road rage and travel-related stress. One scientist found that the tension commuters experience when stuck in traffic is comparable to first-time parachutists.

“The benefits of providing a service to drivers that allows them to avoid travel congestion are immeasurable,” said HP Jin, TeleNav president, CEO and co-founder. “With such a solution, not only can road warriors spend less time on the road, but their lifestyles could also potentially be improved, both physically and mentally.”

Now GPS-enabled mobile phones are bringing customers real-time solutions for their traffic headaches. TeleNav launched TeleNav Traffic™ in January of 2007, as part of its TeleNav GPS Navigator™ service, and announced a six-month free promotion of the service for TeleNav GPS Navigator users. Due to the popularity of TeleNav Traffic and the benefits provided to drivers across the country, TeleNav has decided to continue to offer TeleNav Traffic at no additional charge to users with compatible phones.

Integrated with the award-winning mobile GPS navigation service, TeleNav Traffic proactively monitors traffic along a driver’s specific route and will provide ongoing, real-time alerts of upcoming congestion and incidents. If drivers would like to choose faster, alternate routes, they can do so simply by pressing a single button on their mobile device.

To learn more about TeleNav GPS Navigator and TeleNav Traffic, please visit www.telenav.com.

Media Contacts

Mary Beth Lowell
Communications Manager
425-531-0122 phone
media@telenav.com

About TeleNav Inc.

TeleNav, Inc., a privately-held company headquartered in Sunnyvale, California, was the first to launch a cell phone GPS system in the United States. Deployed by 14 carriers in 29 countries, TeleNav is a global leader in wireless location-based services (LBS). Currently, the company’s solutions are available in four continents, including North and South America, Asia and Europe.

TeleNav’s solutions include GPS navigation, Mobile Resource Management (MRM), social networking and local search. The company’s flagship service, TeleNav GPS Navigator™, offers functionalities comparable to in-car systems and standalone navigation devices, such as automatically-updated maps and business locations, full-color 3D moving maps, traffic alerts with one-click rerouting, location-sharing, business reviews, speech recognition, Wi-Fi hotspot finder, gas price finder and more. TeleNav also delivers its award-winning navigation service on the TeleNav Shotgun™, a standalone GPS personal navigation device (PND) tailored specifically for business travelers. TeleNav’s enterprise application, TeleNav Track™, incorporates GPS-enabled tracking, time sheets, wireless forms and navigation. TeleNav Track is a widely adopted service with over 9,000 customer organizations using it today.

TeleNav services are available on more than 500 wireless devices and run on most major mobile platforms currently available. TeleNav’s partners include Alltel, AT&T, Bell Mobility, Boost Mobile, China Mobile, deCarta, Ford Motor Company, Hewlett-Packard, HTC, INRIX, LG, Motorola, NAVTEQ, NII Holdings, Nokia, Palm, Qualcomm, Research In Motion (RIM), Rogers, Samsung, Sanyo, Sprint Nextel, T-Mobile Austria, T-Mobile UK, T-Mobile USA, Telcel, Tele Atlas, Verizon Wireless and Vivo Brazil.

For more information on TeleNav, please visit www.telenav.com.

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