Press Room


Jan. 8, 2009
Telenav Press Release:  

Ford Motor Company Selects TeleNav to Power In-Car GPS Navigation
TeleNav-powered Ford SYNC™ with Traffic, Directions and Information scheduled to be available in Ford vehicles later this year

LAS VEGAS — January 8, 2009 — TeleNav, Inc., the largest wireless navigation services provider in North America, announced today that Ford Motor Company will use TeleNav’s GPS navigation software in the newest version of Ford’s in-car connectivity system, SYNC with Traffic, Directions and Information. With this new version, users now have hands-free access to personalized traffic reports, precise turn-by-turn driving directions, and up-to-date information such as business listings, news, sports and weather.

"Connected navigation is a natural next step for SYNC," said Doug VanDagens, Director of the Connected Services Organization at Ford Motor Company. "TeleNav is a partner that brings a reputation for innovative, reliable and user-friendly GPS navigation solutions for mobile devices."

Introduced initially in the fall of 2007, SYNC provides customers the convenience and flexibility to bring Bluetooth-enabled mobile phones into their vehicles and operate various devices and services via voice commands. SYNC offers hands-free calling, hands-free digital music access, audible text messaging, 911 Assist and Vehicle Health report. Vehicles with SYNC are compatible with most Bluetooth-enabled cell phones and consumers can use any compatible cell phone with any compatible vehicle.

SYNC with Traffic, Directions and Information will expand this feature set to include voice-activated GPS navigation. Unlike other GPS navigation systems currently available in cars, SYNC will provide consumers the ability to access turn-by-turn voice and in-dash driving directions, just by syncing their Bluetooth-enabled cell phones with SYNC-compatible Ford, Lincoln or Mercury vehicles.

"Ford leads the automotive world in demonstrating how advanced connected navigation can be integrated into a variety of vehicles," said HP Jin, president, CEO and co-founder of TeleNav. "Whether customers are using SYNC for their daily commutes or while driving across the country, Ford offers a navigation experience that is simple to use and connected to the information they need. TeleNav is thrilled to help Ford deliver this experience."

Once paired, SYNC will allow customers the option of using voice commands to speak in destinations (addresses), providing a hands-free interface. After the destination is entered, traffic-optimized turn-by-turn directions will appear on the radio face plate and audio directions will be provided through the vehicle’s speaker system. Audio and in-dash directions include street names and if drivers miss a turn, they will be provided with an option to receive an updated route.

SYNC is available on several Ford, Lincoln and Mercury cars and trucks. For more information on SYNC, please visit www.syncmyride.com.

Representatives from Ford and TeleNav will be available to answer questions and provide a demonstration of the new version of SYNC this evening at the CES Showstoppers media event from 6:00 p.m. until 10 p.m. in the Lafite Ballroom at the Wynn Hotel & Casino in Las Vegas.

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Media Contacts

Mary Beth Lowell

Corporate and Mobile
425-531-0122 phone
marybethl@telenav.com

About TeleNav

TeleNav, Inc. is a leading provider of consumer location-based services (LBS), enterprise LBS and automotive LBS. TeleNav's solutions provide consumers, wireless service providers, enterprises and automakers with location-specific, real-time, personalized services such as GPS navigation, local search, mobile advertising, mobile commerce, location tracking and workflow automation. TeleNav's technology is available across more than 500 types of mobile phones, all major mobile phone operating systems and a broad range of wireless network protocols. TeleNav's service providers and partners include AT&T, Bell Mobility, Boost Mobile, China Mobile, Cincinnati Bell, Ford Motor Company, NII Holdings, Rogers, Sprint Nextel, Telcel, T-Mobile UK, T-Mobile USA, U.S. Cellular, Verizon Wireless and Vivo Brazil.

For more information on TeleNav, please visit www.telenav.com. Follow TeleNav on Twitter at www.twitter.com/telenav or on Facebook at www.facebook.com/telenav