Thinknear Launches Native Programmatic Solution With Mopub

January 28, 2015

Sunnyvale, CA — January 28, 2015 — Thinknear® by Telenav® (NASDAQ: TNAV), today announced the availability of native ad formats as part of its location-based marketing platform. Thinknear is partnering with Mopub to deliver the programmatic ad units that offer opportunities for rich user engagements and a more seamless experience for mobile users. Native ad units allow marketers to play a greater role in the mobile user's experience by becoming a part of the content stream in a more relevant fashion than traditional mobile ads. "Our partnership with Mopub allows us to deliver a great product for marketers," said Lucas Dickey, Thinknear's VP of Product. "We are able to leverage our location-based audience targeting capabilities and Mopub's native ad units to deliver a better experience for marketers and mobile users." Thinknear is offering native as a part of the overall marketing approach that can be added as part of an existing mobile campaign. Native ads will be paired with Thinknear's location-based targeting tools to deliver even more contextually relevant ads. This is yet another tool to enable marketers to more effectively reach their audiences. Native ads offer the benefit of "in-stream" delivery, which creates a more seamless experience between content and advertisements for the consumer. "Native advertising is increasingly more important to the digital ad ecosystem, as native ads see much greater engagement," said Loren Hillberg, president, Thinknear. "This partnership enables us to connect an emerging ad format with the proven benefits of location targeting that we have been consistently delivering to our clients for years."

About Thinknear

Thinknear is a location-based marketing platform focused on delivering amazing mobile campaigns for agencies, brands and consumers. Thinknear's platform delivers the accuracy, scale and technology required to effectively leverage mobile location data to power better consumer experiences. As a division of Telenav, Thinknear leverages exclusive access to over 14 years of proprietary location data. To learn more, please visit www.thinknear.com and follow @thinknear on Twitter.

About Telenav

Telenav is a leading provider of connected car and location-based services, focused on transforming life on the go for people - before, during, and after every drive. Leveraging our location platform, we enable our customers to deliver custom connected car and mobile experiences. Fortune 500 advertisers and local advertisers can now reach millions of users with Telenav’s highly-targeted advertising platform. To learn more about how Telenav’s location platform powers personalized navigation, mapping, big data intelligence, social driving, and location-based advertising, visit www.telenav.com.

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“Telenav®,” “Vivid™,” “Scout®,” “Thinknear®” and the Telenav®, VIVID™, Scout® and Thinknear™ logos are trademarks of Telenav, Inc. Unless otherwise noted, all other trademarks, service marks, and logos used in this press release are the trademarks, service marks or logos of their respective owners.

Telenav and Thinknear, as well as their respective logos, are registered trademarks of Telenav, Inc. Unless otherwise noted, all other trademarks, service marks, and logos used in this press release are the trademarks, service marks, or logos of their respective owners.

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Media Contact

Diane Anderson

WIT Strategy for Thinknear by Telenav

415.254.9086danderson@witstrategy.com

Investor Relations

Cynthia Hiponia or Erin Rheaume

The Blueshirt Group for Telenav, Inc.

408-990-1265IR@telenav.com