Santa Clara, California, April 14th, 2026 — Telenav, a leading provider of navigation and in-vehicle connectivity software, today announced that following the successful embedded Spotify program on ROX's export vehicles, ROX has selected Telenav's navigation APK and guidance solution for its programs targeting Europe, Australia and New Zealand, and the Middle East — bringing localized route planning and turn-by-turn guidance to ROX's international lineup.
Telenav's solution delivers ROX's core navigation capabilities in international markets — route planning, turn-by-turn guidance, and localized search — for stable, consistent experiences across widely varying road environments and urban layouts. The system can be configured to each region's road characteristics and usage habits, serving both daily commuting and cross-region travel.
"When a customer comes back for more, that's the truest measure of a partnership. ROX expanding from music to navigation — and inviting us to co-create the future of off-road guidance — shows the depth of trust we have built and the ambition we share," said Hassan Wahla, President & Chief Customer Officer, Automotive, at Telenav.
"Off-road navigation is a fascinating frontier: unpaved roads, route selection by terrain, critical segment warnings, outdoor destinations. Co-creating these features with ROX's off-road DNA and our navigation engineering is exactly the kind of pioneering work that pushes the whole category forward," said Manfred Fu, General Manager, Automotive, at Telenav.
In line with ROX's brand identity around off-road and outdoor adventure, the two companies will go further — jointly exploring off-road navigation and co-creating new product concepts within the program. Planned features include support for unpaved roads, off-road route selection, critical segment warnings, and outdoor destination targeting, purpose-designed around real off-road usage and vehicle capability.
By supporting both every day on-road travel and off-road scenarios within one navigation framework, ROX gives its users a single, unified navigation foundation spanning city commuting, long-distance road trips, and outdoor expeditions. For Telenav, the co-creation effort deepens its expertise in specialized-scenario navigation — setting a reference for future programs with distinctive usage profiles.
